Ready, Set, Sale


So, unless you’ve been hiding under a rock somewhere, you will have noticed that the summer sales kicked off in the past few weeks.  Yes, just in time for the holiday season.  But, if, like me, you’ll be taking a winter sun holiday, there is no time to wait.  We too need to start the holiday shop whilst still having access to the pieces worthy of your jet setting wardrobe.  Now I say wardrobe, lightly.  In fact, I won’t be buying an entirely new set of clothes for the current “staycation” (yes, that is what I’m referring to as everyday life during June – August) or my impending 14 night’s away.  Why fork out hundreds of pounds on brand new items when I have a great selection of clothing under my own roof.  Ok, great maybe a slight exaggeration or I wouldn’t even be contemplating a visit to the shops, but you get my point.  Anyway, before hitting the sales I like to do an edit of the existing situation.  A service I also found to be invaluable for my client’s.


Sunday afternoon. Me, myself and my dressing room.  What do I have?  What do I want (or be it, need)?  There are a few dresses that are, well, a little bit “worn”.  This can also be a code word for too tight.  I blame M & S for all their wonderful treats.  Whilst I am generally quite disciplined, when it comes to scilian lemon and white chocolate cookies I can’t seem to find the word ‘no’ or ‘stop’…I digress. But seriously I found myself carefully going through the items that I already have. How would I intend to wear on a warm sunny day in London or whilst strolling the streets of Bangkok (that’s the holiday) and realised that I could do with a few things to compliment what’s already there?


This is how I like to tackle the task of shopping.  Quite like I do other areas of my life too.  Is there a purpose for this item?  Wardrobe staple or statement piece.  Why do I need or want (said piece of clothing)?  When I arrive at the shops, what is it that I am looking for exactly.  Do I need that pair acid wash mom jeans, when I came here for a casual fuchsia jumpsuit?  I like to arrive with a plan.  Shop with intention.  This may come across as being quite rigid but it saves time.  It will also prevent from buying something that may never be worn in the future.  My purchases are always considered.  “Buy less, choose well, make it last.” said Vivienne Westwood.  And she’s right.  It’s all about the quality, be it on a budget or luxury, not the quantity.  Make your wardrobe work for you.




Style tip – dress comfortably before you venture out to the shops.  This will save time when you need to try on clothing.




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